Improving Contract Compliance Tracking at Dr. Reddy’s
Improving Contract Compliance Tracking at Dr. Reddy’s
HEALTHCARE & PHARMACEUTICAL - UX Design | RAPID PROTOTYPING
PHARMACEUTICAL - UX Design | RAPID PROTOTYPING
At Dr. Reddy's Laboratories, ensuring customers purchase products as agreed in their contracts is critical to maintaining inventory flow and maximizing revenue. But the exisiting compliance management process—tracking whether customers meet their purchase commitments—was inefficient and time-consuming.
At Dr. Reddy's Laboratories, ensuring customers purchase products as agreed in their contracts is critical to maintaining inventory flow and maximizing revenue. But the exisiting compliance management process—tracking whether customers meet their purchase commitments—was inefficient and time-consuming.
The Problem
The Problem
Inefficient Customer Tracking
Inefficient Customer Tracking
Manual Data Analysis
Manual Data Analysis
Key Account Managers (KAMs) manually extracted data from exitsiting platforms and analyzed it in Excel.
Key Account Managers (KAMs) manually extracted data from exitsiting platforms and analyzed it in Excel.
Inefficient Sales Calls
Inefficient Sales Calls
Sales reps contacted low compliance customers, but inconsistent and unclear notes made it hard for Product Managers (PMs) to make informed decisions.
Sales reps contacted low compliance customers, but inconsistent and unclear notes made it hard for Product Managers (PMs) to make informed decisions.
KAMs wasted hours analyzing Excel sheets to identify customers below 80% compliance.
KAMs wasted hours analyzing Excel sheets to identify customers below 80% compliance.
Improve Customer Compliance
Enable fast identification of low compliance customers.
Increase Sales Efficiency
Reduce time spent on manual data analysis
Enhance Decision-Making
Provide clear, accurate, and actionable data to PMs and KAMs
SOLUTION
SOLUTION
A Unified, Data-Driven System
A Unified, Data-Driven System
Compliance Task Flow
Compliance Task Flow
Integrate AI-generated compliance data into existing platforms to help KAMs view customer compliance details and task priorities in one place.
Integrate AI-generated compliance data into existing platforms to help KAMs view customer compliance details and task priorities in one place.
Centralized Task Dashboard
Centralized Task Dashboard
Categorize task and have a clear dollar value attached to help KAMs prioritize tasks that had the highest business impact.
Categorize task and have a clear dollar value attached to help KAMs prioritize tasks that had the highest business impact.
A comparison of the existing workflow, highlighting inefficiencies, and the proposed workflow, integrating existing platforms for a seamless experience.
A comparison of the existing workflow, highlighting inefficiencies, and the proposed workflow, integrating existing platforms for a seamless experience.
$500M+
$500M+
protected revenue from improved contract compliance
protected revenue from improved contract compliance
30%
30%
faster response time for addressing compliance issues
faster response time for addressing compliance issues
240+
240+
customers experienced improved efficiency
customers experienced improved efficiency
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