Hello, I'm Preethi
a strategic UX Designer
who blends research, design, and business strategy to craft user-centered solutions, with a passion for healthcare and behavior change.
Explore my work
ENTERPRISE UX
Streamlining Workflows for Faster, Smarter Decisions
Created an internal dashboard for key account managers, improving compliance tracking and cost savings by streamlining contract management and reporting.
B2B
Pharma
SaaS Design
HABIT FORMATION
Building Consistency in Dream Logging through Habit Design
Created a dream logging app to help users develop a consistent habit of recording their dreams, driving daily engagement through personalized reminders and reward systems.
B2C
Mindfulness UX
0 to 1
HEALTHCARE UX
AI-Powered Chatbot for Seamless Appointment Scheduling
Integrated an AI-powered chatbot into Dr On Demand app to streamline appointment scheduling, improving user convenience and driving higher retention for busy users.
B2B2C
Conversational AI
0 to 1
SUSTAINABILITY TECH
AR Experience to Educate Users on Sustainable Product Ingredients
Developed an AR experience to help users understand product ingredients and usage, aligning with the brand’s sustainability mission and enhancing customer education.
B2C
AR Design
0 to 1
Hello, I'm Preethi
a strategic UX Designer
who blends research, design, and business strategy to craft user-centered solutions, with a passion for healthcare and behavior change.
Explore my work
FEMTECH
Empowering Women with a Preventive Bone Health App
Designed a preventive bone health app for women aged 25-45 using Design Thinking, gamification, and cycle-based insights, increasing user engagement and habit formation.
B2C
Preventive Healthcare
0 to 1
ENTERPRISE UX
Streamlining Workflows for Faster, Smarter Decisions
Created an internal dashboard for key account managers, improving compliance tracking and cost savings by streamlining contract management and reporting.
B2B
Pharma
SaaS Design
HABIT FORMATION
Building Consistency in Dream Logging through Habit Design
Created a dream logging app to help users develop a consistent habit of recording their dreams, driving daily engagement through personalized reminders and reward systems.
B2C
Mindfulness UX
0 to 1
HEALTHCARE UX
AI-Powered Chatbot for Seamless Appointment Scheduling
Integrated an AI-powered chatbot into Dr On Demand app to streamline appointment scheduling, improving user convenience and driving higher retention for busy users.
B2B2C
Conversational AI
0 to 1
SUSTAINABILITY TECH
AR Experience to Educate Users on Sustainable Product Ingredients
Developed an AR experience to help users understand product ingredients and usage, aligning with the brand’s sustainability mission and enhancing customer education.
B2C
AR Design
0 to 1
Coming Soon
Coming Soon
Hello, I'm Preethi
a strategic UX Designer who blends research, design, and business strategy to craft user-centered solutions, with a passion for healthcare and behavior change.
Explore my work
FEMTECH
Empowering Women with a Preventive Bone Health App
Designed a preventive bone health app for women aged 25-45 using Design Thinking, gamification, and cycle-based insights, increasing user engagement and habit formation.
B2C
Preventive Healthcare
0 to 1
ENTERPRISE UX
Streamlining Workflows for Faster, Smarter Decisions
Created an internal dashboard for key account managers, improving compliance tracking and cost savings by streamlining contract management and reporting.
B2B
Pharma
SaaS Design
HABIT FORMATION
Building Consistency in Dream Logging through Habit Design
Created a dream logging app to help users develop a consistent habit of recording their dreams, driving daily engagement through personalized reminders and reward systems.
B2C
Mindfulness UX
0 to 1
HEALTHCARE UX
AI-Powered Chatbot for Seamless Appointment Scheduling
Integrated an AI-powered chatbot into Dr On Demand app to streamline appointment scheduling, improving user convenience and driving higher retention for busy users.
B2B2C
Conversational AI
0 to 1
SUSTAINABILITY TECH
AR Experience to Educate Users on Sustainable Product Ingredients
Developed an AR experience to help users understand product ingredients and usage, aligning with the brand’s sustainability mission and enhancing customer education.
B2C
AR Design
0 to 1
Coming Soon